Chat and agents get all of the press, but the use case driving the explosion in infrastructure investment is content and ad targeting, and search. Through that lens, Google and Meta are behind in the chat and agent space, but currently are making the most money from AI: “Google said advertising revenue rose 16 percent to $77 billion in the quarter. Meta’s revenue jumped to $56.3 billion, up 33 percent from the previous quarter.” The article also does a good job of showing how small companies benefit. As a marketer I’m biased toward this example, but they profile a local shop that handed off both the targeting an ad creation to Meta and get revenue that is better than their ad spend. submitted by /u/thehashimwarren
Originally posted by u/thehashimwarren on r/ArtificialInteligence
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