So Google finally pulled the plug on FAQ rich results across the board. Previously they had already removed it for most sites back in 2023 and only kept it live for government and established health sites. Now those are gone too. Not a huge shock but it raises a real question about where schema effort is actually worth spending time in 2026 especially with AI search changing how structured data gets used. Here is what I am thinking through right now: FAQ schema is probably not worth removing if you already have it. No penalty for leaving it. Just stop treating it as a traffic lever because that ship has sailed. The schemas that still seem to carry genuine weight are Product, Review, Article, Breadcrumb, LocalBusiness and HowTo. These still influence rich results and from what I can tell they still help AI search tools understand page context. The bigger question for me is around AI search specifically. If you are getting traffic from Perplexity, ChatGPT or Google’s AI Overviews does structured data still influence whether your page gets cited? My instinct is yes but I have not seen clean data on this yet. What is your current take on schema priorities post this change? And has anyone actually seen AI citation patterns shift based on structured data? submitted by /u/Real-Assist1833
Originally posted by u/Real-Assist1833 on r/ArtificialInteligence