Been looking at the DJI Mic 2 and the Mic Mini 2 lately, and the naming honestly feels more confusing than helpful. The feature gap between them is pretty noticeable, but the names make it sound like one is just a slightly smaller version of the other. Then I realized basically every big brand does this now. Apple had the iPhone Mini, GoPro has Mini models, Sony does smaller versions of their headphones, and so on. Do companies use “Mini” branding to make people compare products longer and eventually spend more, or is there actually a big market for people who only want the simpler feature set? Curious if anyone here who understands product strategy has thoughts on this. submitted by /u/Domesticated_Turtle
Originally posted by u/Domesticated_Turtle on r/AskMen